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Marketing an EV Charging Business

EV Charging Roadmap in Fuelers: From Ideation to Integration

9/21/2023

FreeWire is hosting a six-part webinar series, EV Charging Roadmap for Fuelers: From Ideation to Integration, that focuses on the essentials of EV charging for fuelers. In each session, the topic of ultrafast EV charging will be presented in a step-by-step roadmap, which fuelers can use as a complete guide to plan, design, and deploy site-specific EV charging programs.

Join the FreeWire team on the third Thursday of each month at 12:00 pm PT where we’ll be facilitating a conversation and Q&A on the following topics:

Webinar 5: Marketing an EV Charging Business

In this webinar, attendees will learn about marketing an EV charging business, including go-to-market tips, branding and customization, owning the customer experience, and digitizing the customer experience. The webinar will explore strategies for effectively launching an EV charging business, including identifying target audiences, creating brand messaging, and customizing charging station designs to reflect the business’s brand. Attendees will also learn about the importance of owning the customer experience, from providing excellent customer service to ensuring the charging stations are easily accessible and user-friendly. The webinar will also explore the role of technology in digitizing the customer experience, such as implementing mobile payment systems and offering personalized recommendations based on user data. Real-world case studies and examples will be used to demonstrate successful marketing strategies for EV charging businesses.

Webinar Panelists

Stacy Carraway
Sr. Business Development Executive
FreeWire Technologies

Connor Botkin
Director of Marketing
FreeWire Technologies

Nate Rosenbloom
Sr. Director of Product Management
FreeWire Technologies

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